day by day

I dont see any reason why any sane person should be visiting my blog,but now that you are here,i assume ... ;) . I live to eat more than i eat to live.hey.Who moved my cheese??? :)

Friday, May 28, 2004

Virals

No.This post is definitely not related in any way to pathology.What im referring to here are the viral ads.For a sample go to www.subservientchicken.com .This ad has been done for Burger King and was produced by Crispin Porter & Bogusky ad agency which is based in miami.The chicken carries out commands like die,sleep,run etc.The whole idea of this ad is to show that is to show that one can have crisp chicken sandwich the way one wants it to be.Usually,most of these virals tend to be a bit risque and mostly humorous.They are the most difficult ads to create.With the internet becoming such an important media,virals have added a new dimension to the meaning of advertising by exploiting this media.

As the post here is about advertising in general,let me state a few thoughts of mine here.This is about the huge billboards that feature katrina kaif in all her glory.This is an advertisement for our mirchi paper DC.Though it is a very good way of capuring eyeballs,I strongly advocate the removal of these hoardings.The reason being that these cause distractions to the people who are driving and could lead to accidents(first hand experiences).These curve enhancing,larger than life billboards not only capture the eyeballs but also snatch the souls of bholas like me.I dont wanna end up in hell so soon.;)

Im gonna be outta town for a coupla days and will be missing one or two parties.Well.I shall try my level best to more than make up for this @ FMS.

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